Marketing Specialist (Part Time Contract)

About Kasada

Join us in stopping bad bots, for good! Kasada protects millions of online users everyday. Founded to stop automated bot attacks, we believe the internet should be a safe place for everyone. Bad bots are highly destructive. They take over accounts, steal content, overload systems and infrastructure and cause billions of dollars in damages every year. Seeking to restore trust in the internet, Kasada stops bots at the very first request including those that have never been seen before.

We’ve grown from a few friends working out of a shipping container under the Sydney Harbour Bridge to now operating globally, we’re spread across the world protecting some of the most well-known brands on the face of the earth.

We’re an innately curious team that’s not afraid to bring bold ideas to create better ways of solving problems. We’re looking for people who are passionate about solving some of the most difficult and pressing cybersecurity issues, while having fun doing it!

As a Marketing Specialist, you will play a key role in expanding demand generation efforts and supporting key marketing functions that drive sales growth. Your responsibilities will include coordinating targeted outreach, managing automated email campaigns, and engaging prospects through multiple channels to increase lead conversion.

About the Team

You’ll be part of Kasada’s marketing team, working remotely alongside marketing and sales leaders based across the US and Australia. Our team focuses on creating and executing targeted campaigns that drive results, while continuously innovating new ways to reach and engage our ICP.

About You

You’re a highly organized, proactive marketing professional with a strong interest in cybersecurity. You’re comfortable working independently in a fast-paced, dynamic environment, and are skilled at nurturing prospects through various stages of the funnel and familiar with account-based marketing.

Key Responsibilities:

• Support campaign operations: Ensure the smooth and efficient execution of our ongoing marketing campaigns.
• Coordinate and facilitate outreach efforts
• Data collection and utilization: Assist with collecting key campaign data for use in public assets, reports, and social content, including analysis of cybersecurity trends and metrics.
• Content creation: Support the development of assets such as blogs, web pages, and social posts, using data insights to fuel content strategies.
• Campaign automation: Help set up automated follow-up campaigns after initial sales meetings to nurture prospects.
• Aggregate monthly reports of campaign metrics to track performance and impact
• Help prepare in-person field events and actioning leads

Requirements:

• Proven experience in marketing campaign management, preferably in the B2B space.
• Experience with email marketing platforms and drip campaigns.
• Ability to engage and interact within professional forums and membership groups.
• Excellent communication skills and attention to detail.
• Familiarity with the cybersecurity landscape or a willingness to learn.

Please note since this is a part time contract role, this position is not eligible for benefits or equity.

Sound interesting? What’s next?

Hit the apply button and one of our team will set up an exploratory, confidential discussion. We have designed our hiring process to be streamlined and thorough so everyone can make the right call on whether it is the right move for you. We are an inclusive team and this extends to all candidates that interview with us. Interviews are conducted virtually however if you want to come onsite - just ask! When you apply, please tell us the pronouns you use and any adjustments you may need during the interview process, we want to ensure you are set up for success in every conversation.  

Still with us? Just a little bit more…

Research shows that women and other marginalized individuals tend to only apply when they check every box. We’re always keen to broaden our perspective, so if you think you have what it takes, but don't necessarily meet every single point above, please still get in touch, we'd love to have a chat and see if you could be a great addition to the team!

Please note: Kasada is an e-verify employer (US based applicants only)