May 08, 2024
USA Only
$60K - $110K USD *

Senior Marketing Manager

About the job:


About Kintsugi

Kintsugi is on a mission to scale access to mental healthcare for all. We are developing novel voice biomarker software to detect signs of depression and anxiety from short clips of free form speech. Awarded multiple distinctions for AI technology and recently named one of Forbes’ Top 50 AI companies to watch in 2022 and Fierce 15 in 2023, Kintsugi helps to close mental health care gaps across risk-bearing health systems, ultimately saving time and lives.

At Kintsugi, we believe that mental health is just as important as physical health. We exist to ensure that everyone who needs mental healthcare has access to the right care at the right time.

About the Team

We're a female-founded organization, united and driven by our shared passion to revolutionize access to mental healthcare. Our mission is ambitious, and each member of our team wears multiple hats and plays a pivotal role. As an early-stage, Series A startup, we offer exciting growth opportunities and the chance to make a real impact. Join us to embark on a rewarding journey, learning and growing alongside our dedicated team of trailblazers.

The Role

As Kintsugi’s Senior Marketing Manager, you will play a key strategic role in driving scalable top-of-funnel growth. Reporting to the Senior Director of Sales, you will design, execute, and optimize data-driven demand generation programs across all marketing channels to fuel pipeline and revenue growth. You will also play a pivotal role in maintaining brand visibility in the market and supporting revenue growth through targeted marketing efforts.

Kintsugi offers a competitive Total Rewards package to ensure our employees are well-supported both personally and professionally. The expected base salary for this role will range from $130,000 - $180,000 + Equity. Actual compensation may vary based on your confirmed skills and experience.

At the moment, we are unable to provide visa sponsorship for this role.


  • Refine Ideal Customer Profiles (ICPs), leveraging insights to craft highly targeted marketing campaigns that resonate with our core audience(s) and drive impactful results.
  • Develop and execute lead generation campaigns to effectively engage and convert target audiences, including enterprise health systems and channel partners.
  • Oversee event strategy, including event selection, planning, execution, and follow-up to maximize lead-generation opportunities.
  • Collaborate with cross-functional teams to build customer success stories and bring them to the market to influence and accelerate pipeline growth.
  • Manage Kintsugi's PR activities, such as crafting and distributing press releases, while also maintaining a dynamic online presence through our company website, blog, and LinkedIn page, to ensure consistent brand messaging and engaging content.
  • Manage PR and Analyst relations to enhance brand visibility and market presence.
  • Create customized marketing collateral, proposals, and presentations that effectively communicate the value proposition to prospective clients.
  • Stay abreast of ongoing and upcoming trends in the marketplace/competitive landscape to inform marketing strategies and identify new growth opportunities.
  • Attend industry events and conferences to network, promote Kintsugi, and gather insights for marketing initiatives.
  • Contribute creative ideas and insights to continually improve marketing strategies and drive business growth.


  • Bachelor's degree in Business, Marketing, Healthcare Management, or a related field; an MBA is a plus.
  • 5+ years of marketing experience, ideally encompassing both startup environments and the healthcare sector, including work with payers and providers.
  • Excellent written and verbal communication skills.
  • Ability to thrive in a fast-paced, collaborative, resource-constrained environment and wear multiple hats as needed.
  • Proven ability to lead end-to-end projects of various scopes and sizes.
  • Comfortable leading conversations with executives at digital health companies and channel partnership opportunities.
  • A collaborative approach to problem-solving, with a can-do attitude and a drive for results.

Bonus Qualifications:

  • Experience using Hubspot Sales + Marketing, Definitive Healthcare, and Google Suite; familiarity with data analysis and reporting tools.
  • Demonstrated ability to oversee public relations efforts, including working closely with PR agencies to craft and execute effective communication strategies that enhance brand visibility and reputation.
  • Prior marketing experience with early-stage SaaS healthcare startup(s), catering to payers and providers.


  • Competitive Salary
  • 100% Remote Work
  • Flexible PTO
  • Comprehensive Health Benefits (80% coverage of Medical, Dental & Vision)
  • 401(K)
  • 12 months of company-paid therapy via Talkspace
  • Monthly Wellness Stipend
  • Education Stipend
  • Office Setup Stipend
  • Annual Off-sites
  • 16 Paid Holidays
  • Summer Fridays (Friday Afternoons Off)
  • Paid Parental Leave


We have recently been made aware of online solicitations falsely using the Kintsugi name and trademarks that are pretending to hire potential applicants. This includes fake job descriptions and impersonation of our Recruitment team's profiles.

Please only respond to messages received from the domain. All legitimate career opportunities are posted on this page. If you’d like to flag any suspicious activity, please forward it to

Further, if you have provided personally identifiable information (such as social security number, bank numbers or credit card information) to an unauthorized party, please contact one of the following agencies to report this disclosure and receive guidance on any further actions you should take to protect your identity:

Kintsugi on Diversity

Kintsugi Mindful Wellness, Inc. is an equal opportunity employer, and we value diversity in all its forms. We do not discriminate on the basis of race, religion, color, national origin, gender identity, sex, sexual orientation, gender identity, age, marital status, genetic information, veteran or disability status.

We are committed to recruit, hire, and develop an exceptional team of individuals aligned by a common vision of the future of computing. We recognize that our team is strongest when we respect and embrace differences while cultivating a culture of inclusion across race, gender, age, religion, identity, orientation, beliefs, and life experiences that make us unique. Our diversity is what drives our greatest achievements.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

E-Verify Federal Program

Kintsugi is participating in the federal government’s E-Verify program, which confirms employment authorization of all newly hired employees and most existing employees through an electronic database maintained by the Social Security Administration and Department of Homeland Security. For new hires, the E-Verify process is completed in conjunction with the Form I-9 Employment Eligibility Verification on the first day of work. E-Verify is not used as a tool to pre-screen candidates. For up-to-date information on E-Verify, go to and click on 'E-Verify' located near the bottom of the page.

USA Only
$60K - $110K USD/Year *

Company Benefits

* Compensation was calculated as an average of similar positions and is not guaranteed.
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