Lead Product Manager, Data Platform Experience

Attentive® is the AI marketing platform for 1:1 personalization redefining the way brands and people connect. We’re the only marketing platform that combines powerful technology with human expertise to build authentic customer relationships. By unifying SMS, RCS, email, and push notifications, our AI-powered personalization engine delivers bespoke experiences that drive performance, revenue, and loyalty through real-time behavioral insights.

Recognized as the #1 provider in SMS Marketing by G2, Attentive partners with more than 8,000 customers across 70+ industries. Leading global brands like Crate and Barrel, Urban Outfitters, and Carter’s work with us to enable billions of interactions that power tens of billions in revenue for our customers.

With a distributed global workforce and employee hubs in New York City, San Francisco, London, and Sydney, Attentive’s team has been consistently recognized for its performance and culture. We’re proud to be included in Deloitte’s Fast 500 (four years running!), LinkedIn’s Top Startups, Forbes’ Cloud 100 (five years running!), and Inc.’s Best Workplaces.

About the Role

Attentive’s Data Platform powers the collection, transformation, and activation of the data that fuels personalized messaging. As the PM for Data Platform Experience, you’ll own the evolution of our Enhanced Attentive Tag (EAT) — the foundation of how data enters and flows through our ecosystem. This role sits at the intersection of product design and platform architecture: you’ll translate complex data infrastructure into intuitive, self-service experiences that marketers and internal teams can confidently rely on. Acting as the tip of the spear for company-wide initiatives like alerting, observability, and data transparency, you’ll work closely with Engineering, Design, Support, and Customer Success to make technically sophisticated systems simple, trustworthy, and resilient — turning our data platform into a differentiated product experience.

What You'll Accomplish

• Lead the evolution of the Enhanced Attentive Tag (EAT) into a fully self-service product experience — empowering customers and internal teams to configure, monitor, and troubleshoot their tagging setup with ease
• Define the company-wide alerting and observability strategy, setting the foundation for how Attentive detects, communicates, and resolves data issues across tagging, catalog, and downstream systems
• Deliver a reimagined UI experience that gives marketers transparent visibility into how their data flows through Attentive’s platform transforming invisible infrastructure into intuitive, actionable insights
• Partner with Engineering and Design leadership to build scalable internal tooling that reduces Support Engineering load and accelerates root-cause diagnosis for data issues
• Collaborate with Customer Success, GTM, and Support teams to operationalize data transparency, ensuring customers have confidence in the accuracy and reliability of the data powering their campaigns

Your Expertise

• 5–7 years of experience in product management, ideally working on platform, data infrastructure, or observability products at a SaaS company
• Comfortable engaging deeply with technical concepts from onsite data collection to event instrumentation and data pipelines to alerting and monitoring systems and can translate them into clear, user-facing solutions
• Design-minded and care deeply about product usability looking for ways to simplify, visualize, and clarify how systems work
• Strategic communicator who can drive alignment across Engineering, Design, and GTM teams, balancing user experience goals with platform reliability and scalability
• Data-driven and measure success through adoption, reliability, and user trust, not just feature delivery
• Thrive in ambiguous, cross-functional environments, where success requires connecting technical depth with customer empathy
• Bonus: You have experience with marketing or analytics platforms, or have previously worked on data observability, tagging, or event tracking systems

You'll get competitive perks and benefits from health care to home office equipment, to help you bring your best self to work!

For US based applicants:

-The standard base salary range for this position is $190,000-220,000 annually

-This position is eligible for equity in the form of RSUs

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Attentive Company Values

Default to Action - Move swiftly and with purpose

Be One Unstoppable Team - Rally as each other’s champions

Champion the Customer - Our success is defined by our customers' success

Act Like an Owner - Take responsibility for Attentive’s success

Learn more about AWAKE, Attentive’s collective of employee resource groups.

If you do not meet all the requirements listed here, we still encourage you to apply! No job description is perfect, and we may also have another opportunity that closely matches your skills and experience.

At Attentive, we know that our Company's strength lies in the diversity of our employees. Attentive is an Equal Opportunity Employer and we welcome applicants from all backgrounds. Our policy is to provide equal employment opportunities for all employees, applicants and covered individuals regardless of protected characteristics. We prioritize and maintain a fair, inclusive and equitable workplace free from discrimination, harassment, and retaliation. Attentive is also committed to providing reasonable accommodations for candidates with disabilities. If you need any assistance or reasonable accommodations, please let your recruiter know.